Floribusiness Management change at Van Dijk Flora

Management change at Van Dijk Flora

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On 1st October 2017, Van Dijk Flora will undergo some management changes.

Van Dijk Flora’s current Managing Director, Marcel van der Hoeven, will be responsible for the Blueroots digital platform, which is a joint initiative by Dutch Flower Group and FleuraMetz.

    This development has led to a decision to alter and strengthen Van Dijk Flora’s management by adding a position for commercial responsibility.

    From 1st October, the Van Dijk Flora management team will have Stefan Verhoeff as Managing Director (currently Financial Director) and Eva Dahlqvist as Commercial Director (currently Sales Manager).

    Under the leadership of Marcel van der Hoeven and his team over the last 10 years, Van Dijk Flora has developed into an innovative and leading company within the floriculture sector.

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