The more you fly Royal FloraHolland, the lower your bonus

We had several such cowboys this year, selling maturity levels 1-4 with a damaged rose here and there. Buying your girlfriend one of their bunches on Valentine’s Day will surely kill your evening! Nor is this the type of product that belongs at a ‘Royal’ marketplace. Royal FloraHolland thinks otherwise, however, highlighting these roses and even auctioning them first on its prime auction days! (..)

Click here to read Thomas Fransen’s column in Floribusiness magazine

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Your enticle helped me a lot, is there any more related content? Thanks!