’Fleuroselect sees activities in Asia as a new opportunity’

Since this year Karol Pawlak is the new president of Fleuroselect. He is not planning to change the strategy of the organization drastically. Mostly his intention is to listen to the needs of the members. They have a clear interest in the promotion of new varieties and breeding in general, and in networking/information sharing on an international level. That is why Fleuroselect is currently investigating expansion into Asia starting with an annual meeting in China. The organization would also like to become more attractive to producers of propagation material in other business areas such as potplants and cutflowers. „Hopefully, this approach will ensure a stable, thriving future for the organisation”, says Pawlak.

Click here to read the full interview with Karol Pawlak.


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