Why does it take six months and 64 hectares to spread the green gospel?

Floriade in Almere, the Netherlands, faces a huge financial blow. Just like previous editions, the world horticultural expo is facing huge impending losses of at least EUR 33.8 million after closure – and probably more. For most of the time, the mega park has simply lacked the wow factor. (..)

Click here to read the article in Floribusiness magazine.

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